Encouraging repeat AI engagement
Getting your clients to return regularly to your AI helps them receive ongoing value and better results. This, in turn, helps you build valuable client relationships through your AI coach.
Why return visits matter
Regular AI coaching sessions provide significant benefits to your clients. They can access guidance whenever they need it, helping them build momentum towards their goals and create lasting behaviour change.
Your AI delivers value without requiring your direct time, ensuring clients get consistent support between their live coaching sessions with you.
Build an AI coaching habit
Help clients develop a regular AI coaching practice by making it:
- Obvious - place your AI where clients will see it
- Effortless - make it easy to start conversations
- Attractive - communicate the benefits
- Satisfying - ensure clients get quick wins
Make access quick and simple
Share with your clients a link to your AI's share page or landing page and suggest they add this to their mobile home screen. This puts your AI just a quick tap away whenever clients need support.
Here are some instructions you can copy:
For on-the-go access to [AI name], add this page to your mobile home screen:
On iPhone
- Tap the share button - an icon with a square and an upwards arrow.
- Scroll down the list of options and tap “Add to Home Screen”.
On Android
- View the menu by tapping the 3 dots in the upper right-hand corner.
- Select “Add to homescreen” and name the shortcut.
Guide the conversation
Help clients begin their conversation with your AI coach:
- Set starter questions that address common challenges
- Include suggestions on your AI's webpage
- Provide example scenarios they might face
- Train your AI to explain its capabilities
Create engaging reminders
Remind clients how your AI can help them:
- Send timely notifications about AI support
- Showcase new topics your AI is trained on
- Suggest specific scenarios to discuss
- Highlight new features or capabilities
- Remind clients about 24/7 availability
- Share client success stories
Set up your engagement system
Create a follow-up process to support repeat engagement:
- Connect your AI to your email platform
- Tag users who engage with your AI
- Create targeted follow-up sequences
- Keep testing new engagement ideas
- Review which approaches work best
Run structured programmes
Create focused engagement opportunities:
- Design 30-day challenges with specific goals
- Set up weekly check-ins with clear purposes
- Create a themed conversation series
- Establish regular reflection points
- Track and celebrate progress
Build social proof
Create excitement about results:
- Share specific client wins and breakthroughs
- Explain exactly how clients achieved their results
- Provide clear steps to replicate successful outcomes
- Highlight unexpected benefits others have found
Return visit message formulas
Example wording to encourage return visits:
- Tell people what's new + tell them how to get a specific outcome from your AI
"I've just recorded a new [YouTube video] on [topic]. [Name] AI can now coach you to achieve [outcome related to topic]."
"I've just published my latest [content type] on [specific topic]. [Name] AI can now coach you through creating a [specific deliverable] based on your [situation or challenge]."
- Explain a desirable result someone else got + tell people how to get the same outcome
"[Client name] got [specific result] after they talked to [name] AI about [what they chatted about]."
"[Name] AI helped [client name] achieve [describe the outcome]. You can do this too by [give steps]."
- Highlight the potential and desirable outcomes of chatting with your AI
"If you chat with [Name] AI about your [specific challenge], you'll walk away with [ideas/solutions] you can implement today."
"I didn't realize [name AI] could [specific outcome] in just one conversation!"
Provide an opening question + make it easy to start the chat
"Today, if you're feeling [feeling you know they have], ask [name AI]: [question they should ask]."
"A lot of [clients] come to me and say, '[thing they say about a problem].' So I trained my AI to [transformation]."
Give a reason to keep coming back + structure for doing so
- "Join our [number]-day [theme] challenge! Check in with [Name] AI daily for your [activity type] and watch your [results] improve week by week."
- "Every [day of week], talk to [Name] AI about your [focus area]. This quick check-in keeps you accountable and builds momentum."
Remind clients that your AI can support them at any time
"Between our sessions, [Name] AI is available as your sounding board. Use it to talk through your ideas or decisions when you need a second perspective."
"As a [programme] member, you have unlimited access to [Name] AI. Get answers to questions and make progress on your schedule."
Further information
Check out our other articles on sharing your AI and watch this video for more ideas: